RPM Insights
Real Performance Marketing (RPM) is a leading provider of technology-enabled, data-driven digital performance advertising solutions connecting consumers and advertisers.
How to Increase ROI for Every Lead You Buy
There are a few things you can do to increase ROI for every lead that you invest in. Here’s everything you need to know.
How to Generate High-Quality Medicare Insurance Leads for Your Business
Not convinced of the importance of lead generation? Just take a look at this statistic: Companies that excel at lead generation tactics generate 50% more sales-ready leads. After reading that statistic, are you ready to start raking in high-quality Medicare insurance...
Building a Recurring Customer Base: A Guide
Building a recurring customer base is essential to help ensure growth for your business. Here’s everything you need to know.
How to Target Ads to Generate Auto Insurance Leads
Targeting ads is an effective way to generate leads for any business. Here’s how targeted ads can generate auto insurance leads.
Agile Marketing: What Is It and How Does It Work?
Are you interested in trying agile marketing for business? Click here to find out what exactly agile marketing is and how it works.
Can Social Media Help Generate Home Insurance Company Leads?
Social media is a great tool that you can use to boost your business. However, can it help generate home insurance company leads? Find out here.
Quality Data for Outbound Call Centers: Fuel Your Growth Engine
Don’t underestimate the importance of quality data for outbound call centers. Operating an outbound call center without quality data is like driving at night with broken headlights and an empty gas tank. It’s going to be a bumpy ride, and you’re not going far. Data...
Top 5 Mistakes When Hiring Agents
by ALEX SHATTUCK, HIRING CONSULTANTThe pandemic changed everything—especially in the insurance world—and now, insurance agents are struggling to hire more than ever. Agents are not only fighting a local talent war, but also national (and even international!) battles...
How Does Inbound Marketing Work?
Are you looking to change up your marketing techniques in the new year? Check out this guide to find out how inbound marketing works.