by Fadi Agour, J.D. | Mar 8, 2025 | Affordable Care Act
The Future of Lead Generation: Why 1-to-1 Consent is the Path to Sustainability and Growth by The FCC’s 1-to-1 Consent Rule may have been vacated, but its impact on the lead generation industry is far from over. The rule sparked a necessary conversation about...
by Fadi Agour, J.D. | Feb 28, 2025 | Affordable Care Act
Understanding CMS’s New Rules for Medicare TPMOs: What You Need to Know Introduction The Centers for Medicare & Medicaid Services (CMS) has recently introduced new regulations aimed at strengthening consumer protections within the Medicare Advantage (MA), Medicare...
by Fadi Agour, J.D. | Feb 28, 2025 | Affordable Care Act
Welcome Back to the Classroom: How to Attract Adult Learners in 2025 As the educational landscape continues to evolve, one demographic stands out as a key driver of growth for colleges, universities, and online learning platforms: adult learners. These...
by Fadi Agour, J.D. | Feb 26, 2025 | Affordable Care Act
Beyond CPA vs. CPL: The Evolution of Lead Generation Strategies Lead generation has always been the lifeblood of marketing, but the strategies behind it are constantly evolving. While Cost Per Lead (CPL) and Cost Per Acquisition (CPA) have long been viewed as separate...
by Fadi Agour, J.D. | Oct 29, 2024 | Uncategorized
Are You Ready to Enhance Your OEP Campaigns for Under-65 Consumers? At RPM, we are dedicated to empowering health insurance advertisers with the tools and strategies they need to thrive during the Open Enrollment Period (OEP). Our expertise in generating reliable...