by Fadi Agour, J.D. | Feb 26, 2025 | Affordable Care Act
Beyond CPA vs. CPL: The Evolution of Lead Generation Strategies Lead generation has always been the lifeblood of marketing, but the strategies behind it are constantly evolving. While Cost Per Lead (CPL) and Cost Per Acquisition (CPA) have long been viewed as separate...
by Fadi Agour, J.D. | Oct 29, 2024 | Uncategorized
Are You Ready to Enhance Your OEP Campaigns for Under-65 Consumers? At RPM, we are dedicated to empowering health insurance advertisers with the tools and strategies they need to thrive during the Open Enrollment Period (OEP). Our expertise in generating reliable...
by Fadi Agour, J.D. | Sep 24, 2024 | Uncategorized
Are you familiar with the Federal Communications Commission’s (FCC) Telephone Consumer Protection Act (TCPA) one-to-one consent rule? If not, your business could be at risk of costly fines and reputational damage. In this comprehensive blog, we’ll explore the FCC...
by Fadi Agour, J.D. | Jul 29, 2024 | Uncategorized
Success Story: Partnering with RPM to Boost Conversion Rates by 27% by Fadi Agour, J.D. Client Background Our client, a mid-sized insurance agency specializing in life and health insurance products, faced significant challenges in optimizing their conversion rates....
by Fadi Agour, J.D. | Feb 21, 2024 | Lead Generation
Maximizing ROI: The Power of Performance Marketing in the Home Services Industry by Mo Haytham In today’s fiercely competitive landscape of the home services industry, businesses are continually seeking innovative ways to stand out and attract customers. With...
