RPM Insights
Real Performance Marketing (RPM) is a leading provider of technology-enabled, data-driven digital performance advertising solutions connecting consumers and advertisers.
Performance Marketing Glossary
Industry Definitions prepared by the PMA Industry Advancement Council Performance Marketing Association and updated by the PMA Publisher Recruitment Council Purpose The performance marketing industry can be complicated, with a large diversity of company types,...
RPM: Real Performance Marketing Accepted Into Forbes Agency Council
Forbes Agency Council Is an Invitation-Only Community for Executives in Successful Public Relations, Media Strategy, Creative, and Advertising Agencies FOR IMMEDIATE RELEASE [Houston, Texas (July 19, 2022)] — Fadi Agour, Founder & CEO of RPM, a leading...
TCPA for Healthcare – Tips for telemarketing regulations compliance for the healthcare industry
Overview Healthcare is a thoroughly regulated industry, for good reason. Responsible providers and stakeholders pay close attention to those regulations, whether they relate to medical procedures, patient privacy, or other important operations. But there is one realm...
TCPA Litigator by DNC.com
Overview The Telephone Consumer Protection Act (TCPA) is an outdated statute, well overdue for an update. Its flaws and inconsistencies have created a cottage industry of lawsuit-mill litigators. Additionally, the TCPA provides a private right of action, which allows...
Appeals Court Refuses to Enforce Mandatory Arbitration Provision in Website Terms of Service
Any company that collects lead data from their own website should include a mandatory arbitration provision in their online terms of service. If properly drafted and disclosed, an arbitration provision is highly effective at keeping TCPA class actions at bay. ...
10 Ways to Drive Leads and Grow Your Business
Each business needs one common thing for the growth of their company – consistent lead generation. Generating leads may mean initiating a conversation with the user or getting their information for a follow-up later. It can be done through various ways, such ...
8 Amazing Lead Generation Statistics to Change the Way you Prospect
Keeping up with the latest processes and trends related to marketing can be a daunting task. Lead generation is an integral part of any marketing campaign. All companies desire ...
6 Tips on Generating Leads for New Insurance Agents
Insurance might not be the easiest thing to sell, and we know that insurance agents can’t agree more with that statement. It is a product that everyone should have and needs, but it’s also something that can’t be forced upon a customer. New sales come ...
RPM: Real Performance Marketing New Website Launch
FOR IMMEDIATE RELEASE Houston, TX – February 9, 2022 — RPM, a performance marketing company with expertise in creating relevant connections between consumers and brands, is thrilled to announce the launch of its new website at https://rpmleader.com. Leveraging its...