Publisher Application

Why Become an RPM Affiliate

Max Payouts | High Conversions

Because RPM is one of the only networks that has direct relationships with thousands of local advertisers as well as big national brands, affiliates have the opportunity to earn much higher payouts. RPM is a competitive bidding platform which means our advertisers pay more for calls in high demand areas. Our proprietary call distribution algorithm is designed to figure out the best monetization path for each and every calls so affiliates get the best payouts with the highest conversions.

Affiliate Dashboard

Once you are accepted as an RPM affiliate, you will have access to a dashboard where you can see all of your active campaigns along with the payouts for each call. RPM also provides daily email reports so that you can easily see the progress of your campaigns. Transparency and responsiveness are our goals with all our affiliates and your dashboard is a unique asset we offer to achieve that.

Weekly & Timely Payments

RPM offers weekly payouts to those affiliates that meet our minimum monthly call volume. We are always timely, dependent, and transparent with our payouts to qualifying affiliates. This is a partnership that only works if both sides are doing their part. Assuming you meet your monthly call volume we set up at the beginning of the program, we’ll get the payments out on time.

Proprietary Call Tracking

RPM uses Ringba and LeadsPedia as its proprietary call tracking platform. As an affiliate, you will get assigned unique tracing numbers (DIDs) by vertical. Upon request, we can assign multiple DIDs for each campaign if required for your own internal tracking. Accuracy of call reporting and tracking is critical not only to our success and yours, but to making sure you receive compensation for meeting your monthly call minimums

Affiliate Support Team

As part of our commitments to weekly & timely payments and doing right by our affiliates, RPM has a dedicated affiliate support team to make sure you are paid accurately and on-time. We are committed to making you successful because your success is critical to our success. The support team will be available to you for any questions or concerns throughout the program

Trusted Partner

RPM has been a leader in the pay per call industry for over 10 years and continues to see dramatic growth each year due to our trusted affiliate partnerships. We are a BBB accredited business with an A+ rating. If you have a proven track record of generating a high volume of quality calls, you can trust that you will be in the best hands with RPM.

In-House Call Center & IVR Technology

RPM has an in-house, US-based call center as well as simple intent-based IVRs to confirm the category and geo of each call. We can also customize IVRs with branded intros or skip them altogether if an affiliate is using their own IVR. The goal is a seamless and easy process for consumers to flow through in order to avoid drop off, so we’ll work as much as we can to make the IVRs work for different affiliates.


This is a reminder that RPM cannot accept leads that fail our compliance standards and/or those established by the Centers for Medicare and Medicaid Services as outlined in Chapter 3 of the Medicare Managed Care Manual (CY2019 Medicare Communications and Marketing Guidelines_Updated 090518 (PDF),Medicare Advantage Marketing Regulations – § 422 Subpart VMedicare Part D Marketing Regulations – § 423 Subpart V)

Such leads generate complaints and issues with carriers that make it impossible for us to continue doing business with the lead source. As part of RPM’s obligation to monitor the quality and compliance standards of its sources, we will not be able to accept leads from any partner that does not meet our compliance standards.

 In particular:

 Jornaya/Ringba integration. Partners unable to provide a valid Jornaya token through our Ringba integration when warm transferring a call from an outbound source will no longer be permitted to warm transfer such calls. Partners sending data leads must continue to send over a valid Jornaya token with each data lead.

Call Recording Storage and Retrieval. Partners transferring calls must record their portion of the call and, within 3 business days of request, provide that call recording. These recordings must be maintained for 10 years under Medicare regulations. When carriers investigate complaints, they require RPM to provide the call recording within a few business days, so partners unable to meet this requirement will no longer be permitted to warm transfer calls to RPM.

No Unapproved Lead Sources. The source of leads sent to RPM must be approved by RPM’s compliance process. This means that leads from unapproved postcards, websites, and other advertisements cannot be sent to RPM. You are not authorized to use sub-vendors for any RPM campaign. Partners that violate this restriction put RPM at risk of sanction by carriers, and therefore will not be permitted to send further leads to RPM.

RPM continuously and thoroughly audits all of our third-party publishers, and we will not tolerate any activity that violates the terms of our agreements. If RPM discovers that any third-party call provider has attempted to send unauthorized call(s) from a sub-vendor, RPM will automatically withhold payment for all traffic while that partner undergoes a complete audit.

RPM Publisher Form

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