RPM Insights

Real Performance Marketing (RPM) is a leading provider of technology-enabled, data-driven digital performance advertising solutions connecting consumers and advertisers.

The Benefits of Affiliate Marketing

The Benefits of Affiliate Marketing

Affiliate marketing accounts for 16% of US e-commerce orders. Not using this business marketing strategy can cost your company money and customers. So, what is affiliate marketing? It's a cost-effective way to promote your products and services to a broader audience....

Inbound Marketing: A Complete Guide

Inbound Marketing: A Complete Guide

The primary objective of every marketer out there is to drum up interest in their products or services. They do this by spreading word about their business through different marketing techniques such as SMS marketing, email marketing, etc. Unfortunately, although...