by rpmadmin | Jan 27, 2023 | Insurance
There are 140 million homes across the U.S. This means there are plenty of chances for insurance agents to make new connections with prospective clients. Still, identifying and qualifying home insurance leads is critical. The trouble is that home insurance is a highly...
by Fadi Agour, J.D. | Jan 20, 2023 | Lead Generation
Four Moments That Changed Performance Marketing Forever January 17, 2023 by Chris Trayhorn, Publisher of mThink Blue Book In 2007 I sat on the advisory committee for AdTech, at that time the biggest online marketing exhibition in the world. When the discussion moved...
by rpmadmin | Jan 16, 2023 | Lead Generation
Most people have no idea how many businesses around the country and the world depend on lead generation. Even if you only look at the digital lead generation market in the United States, there is enough demand to generate more than $3.2 billion each year! When you...
by Fadi Agour, J.D. | Jan 13, 2023 | Lead Generation
How To Increase ROI For Every Lead You Buy Fadi Agour, CEO of RPM, is a leading performance marketing agency connecting high-intent consumers with leading brands. Many marketers find that lead generation is their biggest challenge in the digital marketing space. While...
by rpmadmin | Jan 10, 2023 | Insurance
From the soaring cost of advertising to the droves of people who jump ship when they fill out a lead form, life insurance companies have more than enough challenges when it comes to generating quality life insurance leads. They’re not alone, either. 61% of marketers...