As nervous as some people are about the IRS, many people do not realize how much tax revenue the IRS fails to collect every year. Statistics estimate that the IRS fails to collect about $630 billion worth of tax income each year. This number is also a sign of how many...
Did you know that one in three businesses with a content marketing strategy sees a 27% higher conversion rate than those without a strategy? Are you concerned that your marketing plan isn’t converting as well as you would like? If you sell insurance for small...
5 Steps to Increase Conversions and Performance of Your Leads Things we hear from publishers is that conversion is never as high as they’d like. Here’s a few steps to improve that. Step 1. Don’t leave your page. One of the biggest conversion-killers out there is...
16 Pro Tips For Creating A Successful Branded Podcast Given their ever-increasing popularity among consumers, podcasts offer a great way for businesses to reach people in their target markets with content that can help improve their brand awareness, recall and...
Suppose you’re an organization that wants to promote its products, services, or causes to the public. In that case, it’s understood that you’ve found online ad campaigns to be increasingly valuable to your business. Retargeting ads, for example, can...