by Fadi Agour, J.D. | Dec 14, 2023 | Affordable Care Act
Breaking News: FCC Closes Lead Generator Loophole – A Game-Changer in Lead Generation Practices By Fadi Agour, J.D. In a significant move, the Federal Communications Commission (FCC) has approved a groundbreaking ruling that aims to close the lead generator...
by Fadi Agour, J.D. | Dec 12, 2023 | Affordable Care Act
Lead Scoring: Prioritizing and Segmenting Your Leads for Optimal Conversion In the dynamic landscape of digital marketing, generating leads is just the first step. The real challenge lies in identifying and focusing on leads that are most likely to convert. This is...
by Fadi Agour, J.D. | Dec 12, 2023 | Affordable Care Act
Performance Marketing in a Post-Cookie World: Navigating the Landscape of Digital Advertising As the digital marketing landscape undergoes a transformative shift, the impending demise of third-party cookies looms large, challenging the foundations of traditional...
by Fadi Agour, J.D. | Dec 12, 2023 | Marketing
The Ethics of Lead Generation: Best Practices for Transparency By Fadi Agour In an era dominated by digital marketing, lead generation has become an integral part of business growth. However, the ethical dimensions of lead generation practices often come under...
by Fadi Agour, J.D. | Nov 15, 2023 | Insurance
Strategies for Excelling in AEP/OEP Season Amidst Changing CMS Regulations By Fadi Agour The Annual Enrollment Period (AEP) and Open Enrollment Period (OEP) of 2023 pose distinct challenges and opportunities for performance marketers in the health insurance industry....
