The state of our mental health in 2023
GLOBAL CONSUMER TRENDS
The state of our mental health in 2023
Dynata’s Global Consumer Trends survey explores the attitudes and behaviors of 11,000 consumers across 11 countries toward a range of topics, including how people feel about the year ahead, what they’re most concerned about, how their mental health has changed in uncertain times – and more.
A DIVIDED PICTURE OF MENTAL HEALTH
State of people’s mental health in 2023 vs. 2019
Globally, the majority of consumers report their mental health is about the same now as it was in 2019, before the pandemic.
About the Same
Much / a Little Better
Much / a Little Worse
Younger generations are more likely to
report improvement in their mental health, while
older generations’ mental health is increasingly likely
to remain about the same
Self-reported mental health has improved the most in China, the U.S. and Canada.
Mental health has deteriorated the most in Japan, Germany and Australia.
KEY FACTORS AFFECTING OUR MENTAL HEALTH
For people whose mental health has declined since 2019, financial problems are cited as the main reason — especially in the U.S., Spain and Australia.
“Extremely” or “very” important contributors to worsening mental health
ACTIONS TAKEN TO IMPROVE MENTAL HEALTH
For people whose mental health has improved since 2019, taking better care of their physical health is, by far, cited as the main contributor to this improvement.
BREAKING THE MENTAL HEALTH TABOO
Talking about mental health was once taboo, but half of
people globally are now comfortable discussing it openly.
A minority of consumers in Germany, the Netherlands and Japan are comfortable discussing their mental health with others.
“I am comfortable talking about my mental health with others” % AGREE
WHAT BRINGS US FULFILLMENT
Ultimately, close connections with loved ones are giving people the greatest sense of fulfillment right now.
5 in 10 people (52%) affirm that “My family bonds are stronger than ever.”
What gives people the greatest sense of fulfillment right now
Looking at significant differences across countries, work is cited by 43% of Chinese consumers as their greatest source of fulfillment, compared to 18% consumers globally. Faith / religion / spirituality tops the list for 27% of Americans but only 9% of French consumers
For more information, including detailed findings by country, gender or age group, download the data tables or contact us.
Dynata’s Global Consumer Trends survey was conducted Jan. 5-10, 2023, among 11,000 consumers age 16+ in the U.S., Canada, U.K. , France, Germany, Italy, Spain, the Netherlands, China, Japan and Australia.
Participants were selected from Dynata’s online panels, with samples quota-controlled to reflect the
population on age, gender and region.
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