RPM
LEAD GENERATION ON DEMAND
We grow and enhance our consented first-party data asset
Data from outside sources can improve short term performance and marketing but, unlike first party data, can’t explain the relationship with consumers in their path to purchase. The breadth and depth of RPM’s first party data offers the kind of insight that gives us real control.
The power of our first party data and our ability to gather and enable real time insights through analytics and technology is critical to driving meaningful, higher quality consumer engagements tied to measurable performance-based outcomes. When a new consumer visits the property within RPM’s digital media portfolio, we ask simple questions to determine individual interests, needs and preferences and then present relevant offers from our world class clients, ultimately creating a more meaningful and rewarding experience. When a consumer returns, they proactively enable us with their prior survey responses and performance marketplace experience, which allows us to utilize these key insights as the strategy of strength and relevancy and improve consumer engagement.
- Insights and signals put the right message in front of the right consumer at the right time and place
- Audience knowledge creates value for consumers by allowing us to serve relevant ads and provide easier access to options, promotions and savings
- Consumer intelligence enhances marketing ROI for advertiser clients by identifying, engaging and converting high-intent consumers


RPM connects marketers

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Cost-Per-Action Pricing

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Incremental Reach

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Strategic Partnership
It’s time to capture more high-intent customers
Qualified web forms completed by the consumer captures the information typically needed by our clients (including a phone number, email address, location of service, etc.) to match consumers with the products or services that meet their needs. All leads are generated and distributed through an industry-leading process and validated for accuracy, ensuring that our clients receive high quality leads for their business with proper intent.



Increase the value of the lead
Feed your sales team

Why RPM?

01
Simple & Efficient
- Fixed cost per lead
- No fees, no setup
- Stop and scale anytime

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Sustainable Growth
- Exclusive leads constantly
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Tech that learns at scale
- World-class experts

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Trust & Care
- Full GDPR compliance
- Monthly progress reports
- Transparent data for users